RedCam Central Forum IndexRedCam Central Forum IndexRED EPIC Rentals
FAQ  •  Search  •  Memberlist  •  Usergroups  •  Register  •  Profile  •  Log in to check your private messages  •  Log in

  RedCam Central Forum Index » RED Digital Cinema General Discussion » New RED policy re: product announcements
View previous topic
View next topic

Reply to topic
 New RED policy re: product announcements
Author Message
RedCam Central
Site Admin

Joined: 14 Dec 2006
Posts: 1640
Location: Los Angeles

PostPosted: Sat Jun 13, 2009 7:17 pm    Post subject: New RED policy re: product announcements Reply with quote

Jim Jannard today announced that RED is shifting it's strategy for future product announcements:

"We don't have the best track record of making projected release dates. In many instances, we announce something and then frustrate our customers by being late. We now find ourselves not wanting to talk about a lot of things currently in development. But you should know that there are a ton of things going on behind the scenes.

We recently asked for "test pilots" to try out our new color science. About a week later there is a build for everyone to work with. Then, soon after, there is a full download package called Build 20 available. This seems like a much better approach to "announcement and release" compared to our old way of doing things.

If we feel fairly certain of hitting our targets in a timely fashion, we'll tell you about it. RED Rocket is an example.

But going forward we are not likely to announce or give out dates of things we are working on until just before they are ready. The exception would be something we need a lot of customer feedback on (like Scarlet & EPIC)... but even then we'll try to get closer to completion before talking about it and asking for feedback.

We really appreciate our customers and their patience with us as we are building a camera company from scratch. It has been much more complicated and difficult than ever imagined. We are always trying to find ways to improve our business. That includes how we communicate with our partners and customers."

Casey Green
RedCam Central Founder
EPIC-M #5XX & #6XX - Rentals Now Available
IMDB Credits
Back to top
View user's profile Send private message Send e-mail Visit poster's website
Display posts from previous:   
Reply to topic All times are GMT - 8 Hours
Page 1 of 1

Jump to:  
You cannot post new topics in this forum
You cannot reply to topics in this forum
You cannot edit your posts in this forum
You cannot delete your posts in this forum
You cannot vote in polls in this forum
You cannot attach files in this forum
You cannot download files in this forum

Powered by phpBB © 2001, 2005 phpBB Group :: Design by GHS
:: Top